Published in the land of the Piney rivers,The Messenger blankets Texas County, as well as parts of Phelps and Dent counties with a circulation of 10,100 households. The deadline is 10 a.m. Monday. The Herald has 4,000 subscribers and is the region's largest circulating weekly newspaper, arriving in mailboxes on Thursdays. Classified ads also appear in The Licking News. The deadline is 10 a.m. Tuesday. All print ads also appear on the Herald's website with special interactive features. Separately, the Houston Herald operates an ad agency to assist businesses with all phases of digital - website creation, social media and website ad placement reaching local readers.
The newspaper publishes several special sections throughout the year:
- The county's newborns of 2015
- A salute to Future Farmers of America
- Agriculture in Texas County
- A salute to the high school seniors
- A section highlighting the Licking PRCA Rodeo
- Health and fitness
- A preview of the Texas County Fair
- Photos, results from the fair
- Back-to-school at Texas County's seven public schools
- Houston High School football preview
- Senior citizens, retirement
Reprints of sections are available.
Photographs appearing in the newspaper are stored electronically. Reprints are available. Click here.
The newspaper is a favorite with genealogical researchers. Archives of the Houston Herald from the late 1880s to the present are available at our Website. You can do a search and get every reference ever published. Archival-quality copies also are available.
The newspaper published "Images of Our Lives," a 132-page book on Houston's history. Order online here.
- Houston man busted in burglary case
- Man charged after allegedly attempting to hit deputy with a pickup
- MDC announces 2018 deer and turkey hunting dates
- Authorities investigate stabbing at Raymondville
- Numerous disputes among calls for deputies
- South Central Correctional Center reports inmate death
- Licking woman injured after suffering medical issue while driving
- Two file for Houston City Council
- Police: Man ends up asleep in couple's apartment
- LINDA BUCHHOLZ